Jay has several years of experience developing integrated marketing and communication plans in a wide variety of industries. He helped numerous companies develop and execute successful marketing and communications strategies that have set them apart from the competition.
His expertise in digital marketing has been honed by executing marketing campaigns across Canada. His in-depth knowledge of social media and digital marketing and how to effectively utilize these ever-changing mediums has allowed many of the companies he has worked with to break long-standing sales records. His flair for creativity combined with his master of interpreting digital analytics data allows him to not only develop and execute campaigns that drive results but prove it as well.
Jay is the founder and "Chief Hiking Officer" of SaskHiker.com, an online resource for hiking and outdoor adventures in the province. Since its inception, Jay has been featured in the media on multiple occasions and has worked with brands such as Woods Canada, LiveOutThere.com, Tourism Saskatchewan and more. He has compiled all of his marketing knowledge in order to launch and develop the brand into the success it is today.
Jay is also a Team Leader with Saskatoon Search and Rescue, a volunteer organization that works with the RCMP and Saskatoon City Police to assist in locating lost members of the public. It is here that he gets the opportunity to help families in their time of need and give back to the community he cares about so deeply.
As an avid outdoorsman, you can often find him either hiking, mountain biking, skiing, kayaking, camping, fishing or whatever else involves spending a day outside. If you ever want to go on an adventure he will be more than willing to join you!